How Generative Influence and Networking Fuel SME Success in Uganda
Small and Medium Enterprises (SMEs) are the backbone of Uganda’s economy, driving growth, innovation, and employment. However, one of the key challenges SMEs face is navigating the complex environment of entrepreneurship, especially when it comes to leveraging networks and identifying opportunities. In our recent research paper, The Nexus of Generative Influence and Entrepreneurial Networking: The Mediating Role of Informational Differences and Opportunity Identification Among Small and Medium Enterprises in Uganda, my co-authors Samuel S. Mayanja, Michael Omeke, Regis Zombeire, and...